HELPING MEDTECH COMPANIES

DRIVE NEW PRODUCT REVENUE
At KTM, we work exclusively with medtech companies and understand the unique challenges that come with reaching different specialties and patient groups. We know every business is different, which is why we focus on getting to know your customers and creating strategies that help you attract and keep them. Many of our clients have been with us for years, and we’re proud to offer the kind of personalized support that feels like an extension of your own team.
OpportunityIQ

If you’re looking for a thought-partner who can ask the tough questions, pressure-test assumptions, and ensure your product strategy is grounded in market reality, let’s talk.

Because success isn’t just about doing projects right—it’s about doing the right projects.

OpportunityIQ is a quick hit assessment process to help medtech companies evaluate new product and market opportunities for viability and improve success rates in bringing the right products to market.

Predefined offering providing convenience and cost savings:

  • Fixed pricing –  no need for price negotiations and proposals
  • Clarity and transparency in deliverables, timelines, and cost
  • Reduces the uncertainty often associated with bespoke services

Every medtech company explores new opportunities, but not every idea should move forward. OpportunityIQ helps teams identify and focus on the right products and markets that truly drive value and reduce risk of wasting time and resources.

OpportunityIQ helps companies to:

Validate or challenge early-stage ideas with data-driven insights

Provide an unbiased voice to balance internal enthusiasm
Help make confident, informed decisions before investing heavily

What We Do Best

OPPORTUNITYIQ

Predefined package for assessment of new opportunities

PIPELINE PLANNING

Optimize process to assess and prioritize product development pipeline

v

VOICE OF CUSTOMER

Accelerating growth by turning insights into smarter business decisions

Marketing Strategy

Go-to-market planning and execution for successful product launches

l

Graphic Design

Development of your company’s unique visual voice

z

Brand messaging

Customer persona development, brand positioning, and message creation

Meet The Team

Ronda Kalis Taylor

Ronda Kalis Taylor

President

Charice Kalis

Charice Kalis

Creative Director

WHAT OUR CLIENTS SAY

“Our company enlisted Kalis Taylor Marketing’s help after several failed attempts to find a marketing company that could meet our needs. Although our company’s products had been outside the medical line of products Ronda had worked with in the past, she was able to adapt quickly. Her attention, intuition, and dedication are unmatched!”
——

Rachel Benavides, Owner & President

WHAT OUR CLIENTS SAY

“Not only was Ronda an instrumental thought partner during the early stages of launch planning, but her voice of customer work provided us with critical insights and data that allowed us to shift messaging and reinforce the value of the product. This data was critical for potential strategic partners to understand the market opportunity of our business.”
——

Howard Rosen, VP of Marketing and Business Development